by Sabrina Woods, Holistic Career / Life Coach & Linkedin Trainer

The trend right now is all things visual. We are so much more likely to click on a blog post if we are drawn to the photo or image that accompanies it. No pic at all. Forget it! We probably won’t even bother.
So why not harness this visual trend and use it to our advantage in our Linkedin Profiles.
Some people call this adding "Media Links" others call it Linkedin's "Professional Portfolio." Regardless of the name, this tool will allow you to link to other websites or upload your presentations and other documents. You can add them to your Summary, Experience, Education and Projects. And it's fast to do. So, how about it. Are you ready to transform your profile into a portfolio?
So why not harness this visual trend and use it to our advantage in our Linkedin Profiles.
Some people call this adding "Media Links" others call it Linkedin's "Professional Portfolio." Regardless of the name, this tool will allow you to link to other websites or upload your presentations and other documents. You can add them to your Summary, Experience, Education and Projects. And it's fast to do. So, how about it. Are you ready to transform your profile into a portfolio?
Want inspiration? Here are some ideas of what you might consider including, courtesy of my social media savvy friends and colleagues:
1. Your Personal or Company Website
Barbara Babkirk
Career Counselor & Outplacement Consultant
Barbara Babkirk
Career Counselor & Outplacement Consultant
Eva Kubu
Associate Director of Communications & Outreach at Princeton University
Associate Director of Communications & Outreach at Princeton University
2. Bios / Landing Pages (i.e. Vizify, About.me)
Hannah Morgan
Job Search Strategist, Reputation Management & Social Media Guide
Hannah Morgan
Job Search Strategist, Reputation Management & Social Media Guide
3. Blogs
Bob McIntosh
Career Strategist | LinkedIn Trainer | Career Marketing Writer | Blogger Workshop Specialist | Career Center of Lowell
Bob McIntosh
Career Strategist | LinkedIn Trainer | Career Marketing Writer | Blogger Workshop Specialist | Career Center of Lowell
Donna Svei
Executive Resume Writer | Retained Search Consultant | Career Blogger
Executive Resume Writer | Retained Search Consultant | Career Blogger
4. Collection of Articles / Blogs – Using Box.com
Deborah Rooney
Power Marketing & Coaching
Deborah Rooney
Power Marketing & Coaching
5. Resume - PDF
Chaim Shapiro
Career Services LinkedIn Leader / LinkedIn Consultant
Chaim Shapiro
Career Services LinkedIn Leader / LinkedIn Consultant
6. PowerPoint Presentations - Uploaded Directly, or via SlideShare
Lisa Ray
Social Media + Career Development, Macalester College
Lisa Ray
Social Media + Career Development, Macalester College
Gerald Tang
Student-Centered Career Coach | Social Media & Technology Speaker Connector & Relationship Builder | Yogi & Foodie | Columbia University
Student-Centered Career Coach | Social Media & Technology Speaker Connector & Relationship Builder | Yogi & Foodie | Columbia University
7. Prezi Presentations
Mary F. Sweeney
Career Counselor providing career directions to students in the great potato state!
Mary F. Sweeney
Career Counselor providing career directions to students in the great potato state!
8. Upcoming Event / Workshop – You are Running or Contributing to
Sabrina Woods
Holistic Career / Life Coach | Linkedin Trainer | Higher Education Professional
Sabrina Woods
Holistic Career / Life Coach | Linkedin Trainer | Higher Education Professional
9. Past Conference / Meeting – Where You Already Presented
Nancy Richmond
Professor ◊ Director of Career Services ◊ Speaker ◊ Social Media Consultant
Nancy Richmond
Professor ◊ Director of Career Services ◊ Speaker ◊ Social Media Consultant
Amanda C. Peters
Harvard Kennedy School | Career Counselor | Connector
Nancy Richmond
Professor ◊ Director of Career Services ◊ Keynote Speaker ◊ Social Media
& Sabrina Woods
Holistic Career / Life Coach | Linkedin Trainer | Higher Education Professional
Harvard Kennedy School | Career Counselor | Connector
Nancy Richmond
Professor ◊ Director of Career Services ◊ Keynote Speaker ◊ Social Media
& Sabrina Woods
Holistic Career / Life Coach | Linkedin Trainer | Higher Education Professional
10. Showcase a Project from Work – Using PowerPoint
Matthew Draper
Strategic Innovator | Marketer | Planner
Northeastern University Marketing Student, Dec. 2013
Matthew Draper
Strategic Innovator | Marketer | Planner
Northeastern University Marketing Student, Dec. 2013
11. Website for Product or Project – That You Contributed to
Ethan Bagley
Principal Innovation Catalyst at Constant Contact
“The Keurig Vue brewing system was the program I had the most impact on both from a design and quality perspective while at Keruig.”
Ethan Bagley
Principal Innovation Catalyst at Constant Contact
“The Keurig Vue brewing system was the program I had the most impact on both from a design and quality perspective while at Keruig.”
Chris J Reed
Chief Marketing Officer at mig33
Chief Marketing Officer at mig33
12. Video or News Report – Featuring You as a Guest Speaker
Kevin Grubb
Career Counselor and Social Media Specialist | NACE Ambassador | Featured Speaker | Consultant | Writer
Kevin Grubb
Career Counselor and Social Media Specialist | NACE Ambassador | Featured Speaker | Consultant | Writer
13. Audio: Podcast or Radio Interview
Steve Levy
An Engineer who crossed over to the "dark side" and became a Recruiting and HR Leader/Player/Coach
Steve Levy
An Engineer who crossed over to the "dark side" and became a Recruiting and HR Leader/Player/Coach
Donna Sweidan
Career/ Executive & LinkedIn Coach ■Speaker ■ NYTV Job Hunt Expert ■ Inspiring a bold approach in the new economy
Career/ Executive & LinkedIn Coach ■Speaker ■ NYTV Job Hunt Expert ■ Inspiring a bold approach in the new economy
14. Webinar
Jason Alba
Author of 51 Alternatives to a Real Job, I'm on LinkedIn - Now What??? and creator of www.JibberJobber.com
Jason Alba
Author of 51 Alternatives to a Real Job, I'm on LinkedIn - Now What??? and creator of www.JibberJobber.com
15. Newsletter Sent via Email – Saved in MS Word & Converted to PDF
Sabrina Woods
Sabrina Woods
16. Testimonials From Clients / Coworkers – via Video or PowerPoint
Wayne Breitbarth
Social Media Trainer Speaker & Consultant | Author, THE POWER FORMULA FOR LINKEDIN SUCCESS | LinkedIn Expert
Wayne Breitbarth
Social Media Trainer Speaker & Consultant | Author, THE POWER FORMULA FOR LINKEDIN SUCCESS | LinkedIn Expert
Sabrina Woods
Holistic Career / Life Coach | Linkedin Trainer | Higher Education Professional
Holistic Career / Life Coach | Linkedin Trainer | Higher Education Professional
17. Non-profit or Other Organization – That You Contributed to (link to Website)
Ethan Bagley
Principal Innovation Catalyst at Constant Contact
Ethan Bagley
Principal Innovation Catalyst at Constant Contact
D. B. Wienke
Marketing Rainmaker | Social Media Marketing | Healthcare I Financial Services | Legal Services
Details: here
Marketing Rainmaker | Social Media Marketing | Healthcare I Financial Services | Legal Services
Details: here
18. And Last, But Not Least – An Online Portfolio
Amy Austin
Innovative Multimedia Designer | Creative UI Artist | Collaborative Marketing Artist | Video Production Enthusiast
Amy Austin
Innovative Multimedia Designer | Creative UI Artist | Collaborative Marketing Artist | Video Production Enthusiast
This should help us to get the conversation started. What else would you add? Any additional ideas are welcome!
Also, please feel free to connect with me on Linkedin. I'm happy to be connected to those who read my blog.
For information about individual coaching or workshops, my email is sabrina@sabrina-woods.com.