Build your Brand, Create your Website
Sabrina Woods, Northeastern University Career Development, [email protected]
Workshop Description
Get introduced to the concept of launching your personal brand through developing your own website. This can be your opportunity to go beyond a Linkedin profile, and allow you to better showcase samples of your work, projects, articles, blogs, other media and more. This session is open to ALL majors, and is not portfolio focused, which is a tool needed by art, media and design students. Join us for this interactive session and capitalize on this new trend.
Workshop Outline
1. Intro & overview of session
2. Ask audience, what do you think should go on a site, any ideas so far?
· Have students brainstorm their list of what they could include
· Talk about it, post on white board
3. Show a couple of website samples & Evaluate as you go along
o Kevin Walther (guest speaker) http://kevinwalther.wix.com/home (includes Tumblr)
o Amy Henion (guest speaker) http://amyannettehenion.com/
o http://www.corybolotsky.com/
o http://www.alexismdavis.com/ (from Gary Allen Miller)
o http://jckomatsu.carbonmade.com/ (great example for engineers)
o http://stellamandehou.wix.com/mypage (Not a student, but good example for alumni)
4. Amy & Kevin add feedback / evaluate each website, as well as audience:
What to Include
Samples of your work
PDF of Resume
Education
Projects
Articles / professional or education focused blogs
Youtube / Vimeo
Links to other social media, if professional (i.e. only include Twitter if value add, and not casual)
Writing samples for those in the PR / writing world
Don’t Include
Instagram
Facbebook
Don't include a blog unless you take care of it, the way you would fido
Sabrina Woods, Northeastern University Career Development, [email protected]
Workshop Description
Get introduced to the concept of launching your personal brand through developing your own website. This can be your opportunity to go beyond a Linkedin profile, and allow you to better showcase samples of your work, projects, articles, blogs, other media and more. This session is open to ALL majors, and is not portfolio focused, which is a tool needed by art, media and design students. Join us for this interactive session and capitalize on this new trend.
Workshop Outline
1. Intro & overview of session
2. Ask audience, what do you think should go on a site, any ideas so far?
· Have students brainstorm their list of what they could include
· Talk about it, post on white board
3. Show a couple of website samples & Evaluate as you go along
o Kevin Walther (guest speaker) http://kevinwalther.wix.com/home (includes Tumblr)
o Amy Henion (guest speaker) http://amyannettehenion.com/
o http://www.corybolotsky.com/
o http://www.alexismdavis.com/ (from Gary Allen Miller)
o http://jckomatsu.carbonmade.com/ (great example for engineers)
o http://stellamandehou.wix.com/mypage (Not a student, but good example for alumni)
4. Amy & Kevin add feedback / evaluate each website, as well as audience:
- What do you like?
- What, if anything, do you dislike?
- What’s missing? Or what would you add?
- Show before slides, then after
- Show backend of Wordpress, maybe how to move testimonials to a new section, 5-10 mins.
- Show front and backend Wix
- If time allows, show examples: Weebly.com (www.sabrina-woods.com) and / or Brandyourself.com http://sabrinawoods.brandyourself.com
- Be sure to update regularly, could be once every month or two
- If you are in art, media or design, etc., you might want to consider separate website for portfolio (mention Behance)
- Final tips from Amy & Kevin, if any
What to Include
Samples of your work
PDF of Resume
Education
Projects
Articles / professional or education focused blogs
Youtube / Vimeo
Links to other social media, if professional (i.e. only include Twitter if value add, and not casual)
Writing samples for those in the PR / writing world
Don’t Include
Facbebook
Don't include a blog unless you take care of it, the way you would fido
