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by Sabrina Woods, Holistic Career / Life Coach & Linkedin Trainer  The trend right now is all things visual. We are so much more likely to click on a blog post if we are drawn to the photo or image that accompanies it. No pic at all. Forget it! We probably won’t even bother. So why not harness this visual trend and use it to our advantage in our Linkedin Profiles. Some people call this adding "Media Links" others call it Linkedin's "Professional Portfolio." Regardless of the name, this tool will allow you to link to other websites or upload your presentations and other documents. You can add them to your Summary, Experience, Education and Projects. And it's fast to do. So, how about it. Are you ready to transform your profile into a portfolio? Want inspiration? Here are some ideas of what you might consider including, courtesy of my social media savvy friends and colleagues: 1. Your Personal or Company Website Barbara Babkirk Career Counselor & Outplacement Consultant  Eva Kubu Associate Director of Communications & Outreach at Princeton University  2. Bios / Landing Pages (i.e. Vizify, About.me) Hannah Morgan Job Search Strategist, Reputation Management & Social Media Guide  3. Blogs Bob McIntosh Career Strategist | LinkedIn Trainer | Career Marketing Writer | Blogger Workshop Specialist | Career Center of Lowell  Donna Svei Executive Resume Writer | Retained Search Consultant | Career Blogger  4. Collection of Articles / Blogs – Using Box.com Deborah Rooney Power Marketing & Coaching  5. Resume - PDF Chaim Shapiro Career Services LinkedIn Leader / LinkedIn Consultant  6. PowerPoint Presentations - Uploaded Directly, or via SlideShare Lisa Ray Social Media + Career Development, Macalester College  Gerald Tang Student-Centered Career Coach | Social Media & Technology Speaker Connector & Relationship Builder | Yogi & Foodie | Columbia University  7. Prezi Presentations Mary F. Sweeney Career Counselor providing career directions to students in the great potato state!  8. Upcoming Event / Workshop – You are Running or Contributing to Sabrina Woods Holistic Career / Life Coach | Linkedin Trainer | Higher Education Professional  9. Past Conference / Meeting – Where You Already Presented Nancy Richmond Professor ◊ Director of Career Services ◊ Speaker ◊ Social Media Consultant  Amanda C. Peters Harvard Kennedy School | Career Counselor | Connector Nancy Richmond Professor ◊ Director of Career Services ◊ Keynote Speaker ◊ Social Media & Sabrina Woods Holistic Career / Life Coach | Linkedin Trainer | Higher Education Professional  10. Showcase a Project from Work – Using PowerPoint Matthew Draper Strategic Innovator | Marketer | Planner Northeastern University Marketing Student, Dec. 2013  11. Website for Product or Project – That You Contributed to Ethan Bagley Principal Innovation Catalyst at Constant Contact “The Keurig Vue brewing system was the program I had the most impact on both from a design and quality perspective while at Keruig.”  Chris J Reed Chief Marketing Officer at mig33  12. Video or News Report – Featuring You as a Guest Speaker Kevin Grubb Career Counselor and Social Media Specialist | NACE Ambassador | Featured Speaker | Consultant | Writer  13. Audio: Podcast or Radio Interview Steve Levy An Engineer who crossed over to the "dark side" and became a Recruiting and HR Leader/Player/Coach  Donna Sweidan Career/ Executive & LinkedIn Coach ■Speaker ■ NYTV Job Hunt Expert ■ Inspiring a bold approach in the new economy  14. Webinar Jason Alba Author of 51 Alternatives to a Real Job, I'm on LinkedIn - Now What??? and creator of www.JibberJobber.com  15. Newsletter Sent via Email – Saved in MS Word & Converted to PDF Sabrina Woods  16. Testimonials From Clients / Coworkers – via Video or PowerPoint Wayne Breitbarth Social Media Trainer Speaker & Consultant | Author, THE POWER FORMULA FOR LINKEDIN SUCCESS | LinkedIn Expert  Sabrina Woods Holistic Career / Life Coach | Linkedin Trainer | Higher Education Professional  17. Non-profit or Other Organization – That You Contributed to (link to Website) Ethan Bagley Principal Innovation Catalyst at Constant Contact  D. B. Wienke Marketing Rainmaker | Social Media Marketing | Healthcare I Financial Services | Legal Services Details: here  18. And Last, But Not Least – An Online Portfolio Amy Austin Innovative Multimedia Designer | Creative UI Artist | Collaborative Marketing Artist | Video Production Enthusiast  This should help us to get the conversation started. What else would you add? Any additional ideas are welcome! Also, please feel free to connect with me on Linkedin. I'm happy to be connected to those who read my blog. For information about individual coaching or workshops, my email is [email protected].
10 Comments
12/5/2013 09:40:20 pm
Great work, Sabrina. The Media feature is a great way to show off your talent but is underused. It's good for LinkedIn users to see the various ways one can promote their talent. 7/19/2015 08:15:14 pm
Hi Sabrina. I loved your suggestions for turning one's profile into a portfolio. About 2 years ago, I started to optimize the media section of my profile and noticed that it improved my ability to connect with like-minded professionals and prospects. 7/21/2015 02:28:40 am
Sabrina, you have done an incredible job showcasing the possibilities for one to expand his/her exposure in visually attractive way. We need more people like you. We need to clone you. 1/28/2017 01:38:52 am
sabrina you have done a good job and showcasing the easy to understand it is looking good.we need all peoples like you 3/18/2019 08:12:50 am
Thanks for sharing amazing tips on how to generate leads using linkedin This was very helpful! We accidentally set up a personal page instead of a business page on LinkedIn.
Becky Smith
6/10/2020 05:20:16 pm
Thank you Sabrina for this comprehensive list and many valuable resources! Just what I was looking for while curating information about online displays of work. Leave a Reply. |
AuthorSabrina Woods is a career counselor, Linkedin trainer, and public speaker as well Archives
December 2013
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